It’s not enough to simply have a website for your business. You need to start capitalizing on social media sites like Facebook, Twitter, Pinterest, Instagram, Snapchat and Google+, where hundreds of millions of active users converge daily, through social media marketing or SMM.
Social Media Marketing in a Nutshell
SMM is a form of digital marketing that uses social media platforms to achieve marketing communication, brand awareness, and other branding goals. It centers on creating content strategy that attracts and encourages shares in sites like Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, Google+. Simply put, it’s a form of modern word-of-mouth marketing.
Although a relatively new phenomenon, SMM is the “next big thing”, and not turning it into a vital part of your current digital marketing plan would be a huge strategic mistake.
SMM Experts Well-Versed in Social Media Platforms
World Wide Web Solutions Inc. offers social media marketing services in Boca Raton, FL. We help businesses looking to build their social media presence from the ground up and company’s with an established social media presence that want to get to a higher level.
We are social media marketing experts who are well-versed in the dynamic world of Facebook, Twitter, Google+, Instagram, YouTube, and LinkedIn. Our SMM specialists understand that each network has its own “personality” and requires a different strategic approach. We also know the secret formulas or tactics to making magic happen on each platform.
In addition, we’ll make sure you don’t fall into a viral marketing epic fail list or a compilation of the biggest social media disasters.
As part of our social media marketing services, we provide help and guidance with a range of SMM aspects, including (but are not limited to) the following:
Assessment and Social Media Strategy Planning
We begin by doing a comprehensive social media audit. Our social media audit includes assessing your social media profiles, traffic sources, customer demographics and competitor assessment.. We will then create a custom social media marketing strategy for you that fits with your company’s goals and objectives. Your social media marketing strategy includes finding the right target audience, and focusing your marketing efforts on specific niches or wide audiences.
Content marketing will build a positive social media presence for your brand.Sharing high quality, relevant content will help your brand develop close relationships with your target audience, establish authority in your industry niche and contribute to your company’s objectives.
Create Social Media Profiles
Our methodology includes finding the right social media platforms you should be participating in based on your audience demographics assessment. We will then create your social media profiles.
We create, update and promote status updates, tweets, or posts according to your social media calendar. Our strategists will package your content into easy-to-consume, bite-sized posts that prompt reactions and shares. And of course, we’ll make sure to always monitor your social platforms to find brand mentions, brand advocates, and to keep a pulse on industry chatter so your business can take advantage of trending topics and engage with . customers. This way, we can keep your content fresh and relevant, putting your brand at the forefront of conversations.
Facebook, Twitter, Instagram, Pinterest and LinkedIn Advertising
We will help you reach a larger audience to meet your business objectives. Social advertising is cost effective and easily measurable to determine your ROI. You provide the advertising budget and we will do the rest.
Of course, we understand that the forefront of social media is mobile, as most social activity is done through a mobile device. That’s why we plan accordingly when developing your Social Media Marketing strategy.
Online Reputation Management (ORM)
We help improve customer service and manage social media mentions by monitoring all the social media platforms you are on. We listen for positive and negative comments. Positive comments allows us to find brand ambassadors, converse with happy customers and respond to anything negative before it escalates.
Increased Exposure, Increased Traffic
Our social media marketing services will help grow your brand and leave a lasting impression. You don’t just gain followers on social media — you a gain targeted web traffic, which in turn encourages higher conversions and lead generation.
You also reinforce brand messaging, as well as gain higher Google rankings, blog promotions, and better customer service to current and potential customers.
Social media marketing requires a shift in focus. That’s why hiring pros like us makes sense; we will guide you through the landscape and help you avoid mistakes—while providing you with measurable long-term results.
Interested in getting started, but not sure where or how to begin? Call World Wide Web Solutions Inc. today. Remember, the longer you wait, the more you lose.